About

I stay close to the work.

I'm Lee Gordon, a product designer with more than 15 years of experience. I've worked at agencies including R/GA and DigitasLBi, in-house at Nokia and Covetrus, and most recently led design at Fold.

I move between research, product strategy, interface design, design systems, and code. The job changes with the problem. Sometimes the right artifact is a journey map. Sometimes it is a working prototype that exposes what the team still does not understand.

My current work is about agentic interfaces: products that can plan, act, and make decisions. I care about where people stay in control, how the system explains itself, and what happens when it gets something wrong.

Experience

Independent Contracting

Senior Product Designer

2025 – Present

Designing agentic products and helping small teams turn rough technical demos into clear, testable product experiences.

Fold

Head of Design

2022 – 2025

Led product design for Fold's Bitcoin rewards app, built its design system, and established a regular user-research practice.

Chan Zuckerberg Initiative

UX Researcher (Contract)

2021 – 2022

Planned and ran UX research to help product teams understand user needs and make better product decisions.

Lightning Labs

Product Designer

2017 – 2021

Designed products and brand systems that made Lightning Network tools easier to understand and operate.

Nokia

UX Director

2016 – 2018

Directed UX for Nokia's connected-home platform, including device setup, monitoring, and multi-user household controls.

DigitasLBi

Senior UX Designer

2015 – 2016

Led digital product work for enterprise clients, including Qantas.

R/GA

UX Designer

2012 – 2015

Designed connected products and digital services for clients including Nike and Verizon.

IE Agency

Designer

2010 – 2012

Designed digital products and brand identities for a mix of new and established companies.

R/GA

Junior Designer

2008 – 2010

Started my career designing digital work for clients including Nike and Verizon.

What I work on

AI & Agents

Agentic Interface DesignLLM Workflow DesignPrompt EngineeringAI Product StrategyHuman-AI Interaction PatternsAutonomous Agent UX

Product Design

End-to-End Product DesignUX ResearchDesign SystemsPrototypingInteraction DesignInformation Architecture

Technical

React / Next.jsTailwind CSSFigma + MCP PipelinesDesign TokensCursor / Claude CodeHermes AgentAccessibility (WCAG)

Leadership

Design Team ManagementStakeholder AlignmentWorkshop FacilitationCross-Functional StrategyMentoring

Have a hard product problem?

Send me the short version. I'll tell you plainly if I can help.

Get in touch